|
|
Basic |
Enhanced |
Comprehensive |
|---|---|---|---|
Draft and submit legal ranking nominations |
Basic6 |
Enhanced10 |
Comprehensive20 |
Manage monthly social media posts:Draft monthly posts, create graphics, publish on social media streams, engage with followers as necessary, and pull analytics |
Basic8 |
Enhanced10 |
Comprehensive15 |
Draft and distributeMonthly client newsletter, including firm-written articles, firm updates, and other relevant information. Pull analytics for business development leads. |
Basic0 |
Enhanced0 |
Comprehensive1 |
Draft and distribute client alerts as necessary |
Basic0 |
Enhanced1 |
Comprehensive2 |
Draft and distributeMonthly internal newsletter, including event attendance, marketing activities, awards, and anniversaries |
Basic0.5 |
Enhanced1 |
Comprehensive1 |
Implement major website updates |
Basic
|
Enhanced
|
Comprehensive
|
Implement minor website updates |
Basic
|
Enhanced
|
Comprehensive
|
Manage the inventory of promotional items |
Basic
|
Enhanced
|
Comprehensive
|
Direct the process for sponsorship approvals |
Basic
|
Enhanced
|
Comprehensive
|
SupportRecruiting and retention efforts through internal and external marketing, including the creation of event graphics and forms |
Basic
|
Enhanced
|
Comprehensive
|
AdviceOn advertising opportunities to increase brand recognition and on legal marketing best practices |
Basic
|
Enhanced
|
Comprehensive
|
Create graphics as needed for sponsorships and advertisements |
Basic
|
Enhanced
|
Comprehensive
|
Attend Marketing Committee meetings |
Basic
|
Enhanced
|
Comprehensive
|
Present quarterly marketing deliverables to the Executive Committee |
Basic
|
Enhanced
|
Comprehensive
|